Animated Illustrations. Make Your Brand Move Forward

As you may know, the illustrations themselves underpin the messages your brand wants to transmit. They make it easy for the customer to perceive and process the embedded values on your website. No doubt that illustrations enhance the way your brand is expressed but what about getting noticed through animated illustrations. In Embacy, we know well how to animate drawings so that your brand will grab the audience’s attention.

The better the animations of your illustration style are thought out, the more long-standing impression your brand can leave on the customers. To hold the attention that you have captured our team makes animated illustrations on your website consistent, but catchy. The Embacy team creates your brand identity and vitalizes it through vibrant and dynamic drawings. We push the limits by animating regular illustrations for a number of reasons.

First of all, motion in illustrations appeals to your audience’s emotions. No matter the complexity of a brand illustration, the animation adds more power to the idea, message, and brand mood. It makes it clear for the customer what pace your brand follows and who it is oriented for.

Moreover, the well-thought-out motion of custom graphics like icons, logos or illustrations enhances usability and navigation on your website. The way your design elements are animated can either make user’s interactions simpler and faster or ruin the communication between the customer and your brand.

In Embacy we attach great value to the animations of brand illustrations on websites.